Macros, Calories & Fat Loss: The No-BS Guide
- Joe Gilbert

- Jul 16
- 3 min read
Most people aren’t failing their fat loss goals because they’re lazy or weak — they’re just working with the wrong information. Here’s a straight-talking guide to what calories and macronutrients actually are, how they impact your body, and how tracking can transform your results (without turning you into a robot).

1. Calories: The Boring Truth That Changes Everything
A calorie is just a unit of energy. That’s it. Your body burns calories every day just staying alive — breathing, digesting, walking, scrolling this blog.
Fat loss happens when you burn more energy than you consume. That’s not opinion. That’s physiology.
Eat more than you burn = your body stores the extra (usually as fat).
Eat less than you burn = your body taps into stored energy (body fat) to make up the difference.
💡 Game-changer insight:Many so-called “healthy” restaurant meals contain 800–1200+ calories. One poke bowl, artisan salad, or smoothie can cancel out your deficit without you realising it. Track them once — and you’ll never unsee it.
2. What Are Macros (and Why They Matter)?
Macronutrients — or “macros” — are the nutrients your body needs in large amounts. They provide your calories and play different roles in the body:
🥩 Protein (1g = 4 calories): Builds and repairs muscle, keeps you full
🍞 Carbohydrates (1g = 4 calories): Main energy source for your brain and training
🥑 Fats (1g = 9 calories): Supports hormones and recovery
You don’t need to fear any of them. But understanding them gives you control.
3. Protein: The Ultimate Cheat Code
If there’s one macro to obsess over, it’s protein. Most people are massively under-eating it, especially at breakfast.
Here’s why protein is your fat loss superpower:
Keeps you full = less snacking
Preserves muscle when dieting
Increases calorie burn thanks to TEF (more on that in a sec)
💡 Simple rule:Aim for 25–50g of protein per meal depending on your size, training, and goals.
4. TEF: Why Protein Literally Burns More Calories
Your body uses energy to digest food — this is called the Thermic Effect of Food (TEF).Different macros have different TEF rates:
Protein: Burns 20–30% of its own calories just to be digested
Carbs: 5–10%
Fats: 0–3%
So if you eat 200 calories of chicken, your body might burn 40–60 calories just processing it. This is a big reason why high-protein diets support fat loss — even at the same calorie intake.
5. Tracking: Not Obsessive. Just Smart.
People love to say, “I eat healthy,” but still can’t shift the weight. Why? Because they’re eating more than they realise — even if it’s clean food.
Tracking what you eat gives you the truth. It builds awareness. You don’t have to track forever, but doing it for a few weeks will change how you see food.
Start small:
✅ Track just one meal a day
✅ Don’t change anything at first — just observe
✅ Use apps like MyFitnessPal or MacroFactor
You’ll be amazed at how off your guesstimates are — especially for things like oils, snacks, smoothies, and restaurant meals.
6. How Fat Loss Actually Works (with Real Numbers)
This is what most diet influencers never explain properly:
1lb of fat = ~3,500 calories
1kg of fat = ~7,700 calories
So if you want to lose 1lb per week, you need a 500-calorie daily deficit.Sounds small, but it adds up over time — and it's sustainable.
💡 Reality check:Overeating by 2,000+ calories over the weekend? You just erased your entire week’s progress.
Consistency over perfection. Always.
7. Why a Lot of Diets Fail
You “eat clean.” You cut carbs. You ditch chocolate.
…But nothing changes.
That’s because you’re still in a calorie surplus — just doing it with almond butter, coconut milk, and oat lattes.
Clean food ≠ calorie-free.
If you don’t know how much energy you’re consuming, your results will always feel random.
8. The Bottom Line
You don’t need to cut out all your favourite foods. You don’t need to starve yourself. You do need to understand what’s actually going in — and give your body the right mix of fuel.
✅ Track your food (even if just for a few weeks)✅ Prioritise protein✅ Stay in a small calorie deficit✅ Be consistent, not extreme
🎯 Want help with your nutrition or training?
We do this every day at REVIVAL Personal Training. Real advice. Real results. No gimmicks.
📥 DM us “MACROS” on Instagram or📧 Contact us via revivalptstudio.co.uk




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